Skip to content

 

DIGITAL STRATEGY BLOG


Featured Post
 
 
Buzzy Love

How to Prepare for INBOUND 2022

It's HAPPENING! It's REALLY HAPPENING! INBOUND 2022 is going to be back in person at the Boston Convention Center the first week of September! I may be slightly excited, if you couldn't tell. After a three year hiatus (thanks a lot, COVID 🙄), my...

Lead Generation: Anatomy of a Landing Page

As my friend and colleague at HubSpot, Jacob Carlson (@jacobin617), would say, "Building a website and treating that as your marketing strategy is similar to a putting up a billboard in the desert." Building a website alone is NOT a marketing...

How to Power Up Your React App in HubSpot

A few nights ago, I was working on my Bug-Tracker side project in which I used React to take advantage of the reusability of components as I build my web application. As I was working my way through the login implementation, I thought about...

HubDB 101: Build and Display a HubDB Table

So far in our HubDB series, we’ve covered that HubDB is a HubSpot tool that allows you to create tables to store data in rows, columns, and cells, much like a spreadsheet. You can customize a HubDB table's columns, rows, and other settings based on...

Facebook Ads: 8 Reasons to Use Them For Digital Advertising

Digital advertising is a great addition to your inbound marketing strategy. According to Smart Insights, over 4 billion people worldwide use social media1. There's nowhere else you can reach that many people. But, how do you choose which social...

What You Need to Know Before You Sign Up for HubSpot

In the nearly eight years since we became a HubSpot Solutions Partner, things have changed...A LOT. When we became a partner, there was one hub and the CRM. Today, there are five hubs plus the CRM, with three to four levels of each hub. There is a...

The Ultimate Guide to LinkedIn Advertising Terms

Putting together a LinkedIn ad campaign is A LOT of work, even more so if it is your first time. There are so many decisions to make, so many terms to understand. You want to make the most of your ad spend, right? There’s nothing worse than checking...

How HubSpot CMS and HubDB Improved Web Management and UX

When a client is growing fast, and their website is not keeping up, you activate all hands on deck to determine a scalable growth option. For 4BR, the HubSpot CMS was a no-brainer to help gain insight on website views (and permissioned page views),...

A Quick Guide to Converting New Leads with Paid Advertising

With over 8.5 billion searches made on Google every single day, the ability to generate leads with paid advertising has never been more important or available. People are searching for your widget, solution, process, idea, etc. The key is just...

Real Case Studies that Showcase the Power of HubDB

HubDB is one of the most underutilized but fascinating and robust tools that HubSpot offers. Our agency has used HubDB in real life with awesome results that I'm excited to share with you. Hopefully, they can spur some ideas on how you can use HubDB...