You're listening to More Perfect Marketing, the show for business owners and entrepreneurs always on the lookout for smart marketing ideas to keep their business moving forward. And now here's your host, David Baer.

In the early days of websites, the main people who made them were coders with expertise in HTML and CSS. They created some absolutely wild sites that are nearly unrecognizable to what we see today (Fun Fact: The original Space Jam website is still...

Now that you have taken steps to start your inbound marketing yourself, what’s next? Optimizing your marketing efforts to ensure that you are delivering the right message to the right people at the right time with a little something marketers like...

Content writing is a tough but rewarding job. Each year, it seems like there's more pressure to churn out even more content. And our audiences seem to consume it just as fast as we can get it out there for them.

HubSpot recently made an update that has been on every HubSpotters wishlist for quite some time, and I could not be happier about it. They gave us the ability to add custom modules to blog posts. This is a huge change in the way HubSpot functions,...

A nationwide trash compaction company benefited from the customization of their HubSpot portal to streamline operations for independently-owned franchises that required different software use cases and email templates to improve their marketing...

As a business owner or marketer, you likely already know how important it is to keep track of your customer journey and sales process. After all, understanding where your customers are in their buying journey can help you make informed decisions...

Listen in as HIVE Strategy's CEO and Founder, Dustin Brackett, talks with Kevin Dunn of HubSpot on this episode of Agency Unfiltered. Throughout this episode, Dustin and Kevin talk through what it means to Market Like A Human, pitfalls to avoid, and...

Technology in the past ten years has changed so much that sometimes we need a little extra push to avoid becoming obsolete. As technology continues to move forward, we also need to be willing to adapt to these new ideas and solutions to problems....

The key to effective content marketing is creating valuable, useful, and engaging content that your audience wants to read. But one of the biggest challenges is choosing how to format your content in a way that will be the most effective. There are...