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Buzzy Love

The Top 5 Problems with Inbound Marketing and How to Solve Them

Inbound marketing can dramatically impact your company's business. In addition to driving traffic to your website, a well-orchestrated inbound marketing campaign will help your business rise above your competitors. However, inbound marketing is not...

The Best Inbound Marketing Agencies in Colorado

While it would be easy to focus all on HIVE in this article (I mean, our team is pretty amazing!) and toot our own horn, instead we've decided that we'd share some of our other favorite inbound marketing agencies throughout Colorado. Colorado has a...

The End is Coming: Transitioning from Keywords to Topics for SEO

Search engine algorithms are constantly changing, and that means that your content creation strategy has to change along with them. The latest news: keywords are quickly becoming a less effective way to improve your search engine ranking and make...

What to Expect in Your First 180 Days of Inbound Marketing

There is no ‘on’ switch for an inbound marketing campaign. You can’t just flip the switch to have it immediately start producing great results. It takes time, effort, patience, and commitment.

10 Mistakes You're Making with Inbound Marketing

When we get asked to look over existing inbound marketing strategies that companies are using to drive sales through the conversion funnel, we see the same mistakes pretty frequently. Some of them are pretty easy fixes, while others require some...

Inbound Sales: How to Sell Without Being Annoying

We’ve all had the experience of being targeted by a retailer who makes us feel uncomfortable because of their sales tactics. We know about the awkwardness that accompanies those moments when someone is trying to sell us a product we’re not...

Employee vs. Marketing Agency: The Real Cost Breakdown

When you begin your inbound marketing journey you are going to need help. That's inevitable. One or two people simply cannot do it alone. So when you start to look for this help you will likely consider whether you should hire an internal employee...

4 Ways Law Firms Can Benefit from High Value Content Offers

 It's no secret that content is one of the most effective forms of marketing. The fact of the matter is that consumers are doing a TON of research on their own before reaching out to companies for more information. In fact, 57% of the sales process...

How HubSpot Marketing Software Makes Writing Blogs SO Much Easier

We've talked a lot about how blogging can be beneficial for your business. It not only serves to provide your customers and prospecitve customers with valuable information, it also helps bring more leads to your site and establishes you as a thought...

Why "Closing the Deal" Shouldn't Be the End of Your Lead Nurturing Campaign

I've talked a lot about lead nurturing and it's value in helping to grow your business. The fact of the matter is that not everyone is ready to buy the first time they come to your website. In fact 57% of the sales process is actually complete...