After a long pause (thanks a lot, COVID), HIVE Strategy is thrilled to officially bring the Denver HubSpot User Group (HUG) back to life, and we’re relaunching it in a big way. Whether you're a workflow wizard, integration architect, data purist,...
Recent Posts
When people ask what HIVE Strategy does, the easy answer would be to say we're a marketing agency. And yeah, maybe that's what I tell my wife when she tries to explain or understand what I actually do for a living. It's just easier that way. We run...
If you've been using AI for more than five minutes, you've probably heard the term "prompt engineering." It's the art of crafting the perfect question or instruction to get better AI outputs. And sure, it matters.
But here's what most people miss:...
Accessibility isn’t a “nice-to-have.” It’s a product and website requirement — full stop. And if you’re building on HubSpot CMS, the good news is that you can create highly accessible, ADA-aligned websites with the right foundations, components, and...
If you've been keeping up with HubSpot's evolution, you've probably heard the buzz around Breeze. But what exactly is Breeze Intelligence, and why should it matter to your business? Let's cut through the noise and explore how HubSpot's AI-powered...
Ever feel like your competitors are reading a secret marketing playbook you never got a copy of? You’re not alone if you are having these questions run through the mental playlist in your head:Are you curious about what your competition is doing to...
Every superhero has an origin story. Some are bitten by radioactive spiders. Others fall from distant galaxies or are forged in the fires of adversity. And then there’s Buzzy — the curious, clever, and relentless little bee who transformed from a...
No matter how successful businesses are, they will naturally experience their fair share of ups and downs. Brand owners and business stakeholders count on positive feedback and repeat customers to carry them through the lean times. However, it's how...
User experience (UX) plays a huge role in determining how effective your website is at converting visitors into customers. If your website doesn't offer a smooth, engaging experience, users will likely abandon it and head elsewhere. Every small...
Are you tired of B2B marketing feeling like a scattershot approach? You and thousands of other savvy marketers also share the same sentiment. No more wasting precious resources on unqualified leads. It's time to ditch the generic tactics and laser...
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