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In the second installment of our blog series, we dive deeper into the intricacies of the code stacks of both HubSpot and WordPress, examining the distinctions and variations that set them apart. When it comes to building a website, one of the most...
Dirty data in any form can have a detrimental effect on not only the marketing efforts of a business but the growth of a business. Think of your CRM as the vehicle that drives the business forward, and data is the engine that fuels your growth. With...
In the early days of websites, the main people who made them were coders with expertise in HTML and CSS. They created some absolutely wild sites that are nearly unrecognizable to what we see today (Fun Fact: The original Space Jam website is still...
Now that you have taken steps to start your inbound marketing yourself, what’s next? Optimizing your marketing efforts to ensure that you are delivering the right message to the right people at the right time with a little something marketers like...
Content writing is a tough but rewarding job. Each year, it seems like there's more pressure to churn out even more content. And our audiences seem to consume it just as fast as we can get it out there for them.
HubSpot recently made an update that has been on every HubSpotters wishlist for quite some time, and I could not be happier about it. They gave us the ability to add custom modules to blog posts. This is a huge change in the way HubSpot functions,...
A nationwide trash compaction company benefited from the customization of their HubSpot portal to streamline operations for independently-owned franchises that required different software use cases and email templates to improve their marketing...
As a business owner or marketer, you likely already know how important it is to keep track of your customer journey and sales process. After all, understanding where your customers are in their buying journey can help you make informed decisions...
Technology in the past ten years has changed so much that sometimes we need a little extra push to avoid becoming obsolete. As technology continues to move forward, we also need to be willing to adapt to these new ideas and solutions to problems....
This blog post was originally published on March 10, 2023, and was updated on August 7, 2024.
The key to effective content marketing is creating valuable, useful, and engaging content that your audience wants to read. However, one of the biggest...
