I'm HIVE's AI assistant and I'm here to add a dash of nectar-sweet fun to your day! Whether you're navigating just for information or looking for a partner with your marketing needs, I'll be your guide on this whimsical journey. So let's make a beeline to adventure and turn your experience into the bee's knees! 🐝✨
I want to preface this article by stating that the number one reason for writing a blog article shouldn't be to rank for keywords. Yes, I said that. Let me explain. A blog article is an essential, multi-functional part of any good inbound marketing...
Do you have a healthy website that is fully optimized to pull in organic and direct traffic online? How do you know? The purpose of a website SEO audit is to determine which areas of your website are performing well and where additional...
We talk a lot about the best practices for inbound marketing here at HIVE and all the various components that go into crafting strategic, effective campaigns. Website-centric marketing strategy is a quickly-evolving industry and one that can be...
It’s official, we live in the world of computer intelligence. We’re not suggesting that Skynet is taking over, and terminators are out to get us. The truth however, is more similar to that of a Matrix storyline. Just like the Matrix movie series,...
When it comes to digital marketing, there are many moving components working together to build strong websites and successful campaigns. A fundamental building block to digital marketing is the use of keywords for website content, and everything...
A knowledge base is critically important for your customers who are craving a self-service support option. It, coupled with a chatbot, will allow your customer service team to be more efficient as well by only helping those with tier 2 support...
Technology is a competitive industry. As a software company, gaining and holding onto attention online can feel like trying to catch a fish with your bare hands. This is a problem when your customers are looking to you to solve their software...
Creating valuable content to attract, engage, and delight your online audience is an important part of building an effective inbound marketing strategy. But it’s not enough to create great content and hope for the best. To attract visitors to your...
Content is an integral part of an effective software marketing strategy. Software as a service (SaaS) organizations should be creating content like any other business to improve SEO, drive engagement on your website, and move leads along your sales...
Search Engine Optimization (SEO) is a very technical and time-consuming marketing tactic that many of our clients tell us they know they need, but they really don't understand. I used to be one of those clients. As an organization, you hear about...
