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THE STATE OF MARKETING INBOUND24 Edition
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I'm HIVE's AI assistant and I'm here to add a dash of nectar-sweet fun to your day! Whether you're navigating just for information or looking for a partner with your marketing needs, I'll be your guide on this whimsical journey. So let's make a beeline to adventure and turn your experience into the bee's knees! 🐝✨

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Digital Strategy Blog

Mastering Follow-Up Emails: Tips for Post-INBOUND Success
Featured Post

How to Use HubSpot: Embed External Content on Dashboards

For many businesses, HubSpot is meant to be the "source of truth". It is meant to be the location where all campaigns, data, and reporting live, but there are times where other tools are necessary to report and track things that can't be handled...

HubSpot Onboarding: Getting Started With a New Software Platform

So you’ve had your first sip of the orange Kool-Aid and purchased one (or more) of the Hubs on HubSpot’s platform. Welcome to the inbound family! You have a lot of power at your fingertips, but it can be overwhelming and even inefficient if you...

HubSpot for Startups: Gettin' Buzz'd Podcast Season 3 Episode 2

We've got another episode of the Gettin' Buzz'd Podcast for your listening enjoyment (and marketing education)! On this episode, Dustin and Michael are talking about the HubSpot for Startups program. Take a listen in the video below or keep...

How to Use HubSpot: Conversation Intelligence

Do you know how your sales or service conversations are going? There is a lot to be learned from listening to recorded conversations, but HubSpot has taken it up a notch with Conversation Intelligence. This new feature inside of HubSpot allows you...

Building the Best Tech Stack for Your Inbound Marketing Strategy

We've all seen the movie Frankenstein, right? Man creates a monster by piecing him together. Your tech stack might be looking similar if you're using a rotating cast of integrations and tools to maintain it. I'm here to drop some knowledge on your...

How to Use HubSpot: New Dashboard Customization

If you're like most businesses, you rely on dashboards to run your business. From sales dashboards, website dashboards, and key performance indicator (KPI) dashboards to customer service dashboards and everything in between, HubSpot's dashboards and...

Lead Generation: Lead Scoring and Attribution Points

Lead scoring is a topic we touch on often in the marketing world. But unless you know what lead scoring is and how it works, the topic can be confusing and feel unattainable for your marketing team. While there is planning and work that goes into...

Using Inbound Marketing to Implement Your Creative Marketing Ideas

Want to integrate creative marketing ideas into your inbound strategy, but aren’t sure how? HubSpot has the perfect course for you. HubSpot has an inbound marketing course that covers all the bases of inbound from social to analytics to sales. ...

Inbound vs Outbound Marketing: Why Your Business Benefits With Inbound

Like most fields of business or study, the marketing world is vast. There are numerous methodologies that marketers use to speak to an audience. There are buzzwords and acronyms used to describe everything from a button on your website to your...

How to Use HubSpot: Asset Partitioning

Your HubSpot account is home to a lot of contacts, assets, and information. Multiple teams use your customer data to influence their decisions, get in contact with leads, and close deals. HubSpot has hefty customization possibilities to streamline...

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