In the wake of INBOUND24, while the echoes of keynote speeches still hum in attendees' ears and the lanyard tan lines linger, their inbox has unsurprisingly become the ultimate "Where's Waldo?" of unread messages. Fear not, my friend! Crafting...
Subject lines play a crucial role in grabbing the attention of your audience. With the overwhelming amount of emails and messages, you need to make sure your subject lines stand out. In this blog post, we'll explore the impact of action-packed words...
Whether you're new to email marketing or just looking for the latest tips on best practices, you've come to the right place! While other channels such as social media and text message marketing have entered the market as new and exciting ways to...
The 2021 INBOUND conference took place last week and we were busy absorbing knowledge from inbound marketing experts (along with sales gurus, customer service stars, and other impressive speakers). The annual conference is hosted by HubSpot and...
As a business owner or marketing director, you likely know that an effective email marketing campaign can bolster your conversions and increase your sales. However, not all email marketing campaigns are created equal. If you are underwhelmed with...
Inbound marketing - you've heard a lot of buzz about it, but you may not be quite sure what inbound marketing means for your business. How are you supposed to tackle the inbound marketing challenge? What types of content do you really need for your...
HIVE Digital Strategy has been a HubSpot partner agency for a little over a year and is currently working with various clients who use the HubSpot software. We've talked a little generically thus far about some of our favorite aspects of the HubSpot...
In the past couple of weeks we've talked about the importance of lead nurturing campaigns and why you should be using workflows as a part of your lead nurturing strategy. You've learned that the lack of lead nurturing is the reason that a large...
As those of you who have consistently read our blog posts or have chatted with us about inbound marketing likely know, inbound marketing does not stop once a visitor has become a lead. Instead, inbound marketing is all about touching potential...
A common marketing goal for most companies is to find new customers and increase the size of their database. Touching more people and gaining new customers is a great goal but, while this is something that every company should be reaching towards,...
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