Skip to content
LOOKING FOR WEBSITE INSPIRATION? Check out our website portfolio!
x
Buzzy-chat
Ask AI Buzzy
close chat
fullscreen chat
Buzzy-chat

Buzzy AI Assistant

Human Chat
Buzzy-chat

I'm HIVE's AI assistant and I'm here to add a dash of nectar-sweet fun to your day! Whether you're navigating just for information or looking for a partner with your marketing needs, I'll be your guide on this whimsical journey. So let's make a beeline to adventure and turn your experience into the bee's knees! 🐝✨

Today
- AI: Hi there! I'm Buzzy!
- AI: How can I help you today?
Buzzy-chat
buzzin for answers
How would you like to interact with Buzzy?
Speak
Text
microphone ai
Speaking to Buzzy Sending message Buzzy is responding
** Buzzy might make mistakes occasionally. It's always a good idea to double-check important information with HIVE.
close chat
Let Buzzy ...
INBOUND23: Highlights from our Favorite Sessions

INBOUND23: Highlights from our Favorite Sessions


Desiree Landa
September 21, 2023

Trying to decide which CMS is right for your website?

View CMS Comparison
Read Time:
Don't have time? Download Now as a PDF

In the ever-evolving world of marketing, where strategies and trends shift like the sands of time, there exists a beacon of knowledge and inspiration known as INBOUND.
Every year, this remarkable conference brings together the brightest minds in the industry, igniting discussions that illuminate the path forward for marketers worldwide. It's a treasure trove of insights, ideas, and, perhaps most importantly, words of wisdom that resonate long after the event concludes.

As our team reflects on our time at INBOUND and all the amazing announcements of features to come, we wanted to share our six favorite quotes that have the power to inspire, motivate, and reshape our perspectives on marketing. But this is just the beginning. INBOUND is a wellspring of knowledge, and there's much more to explore. So, without further ado, let's dive into the wisdom that INBOUND has to offer, and stay tuned for the incredible journey ahead.

"The 'Request A Quote' button on your website is
the middle finger of the internet."
~ Marcus Sheridan

Times have changed, and buyers no longer need to walk down your intricate paths to receive the information they need to complete a purchase. Gating things like pricing and not sharing comparisons between you and your competitors only hurts your brand.

"It's not just personalized, it's personal."
~ Yamani Rangan

Offering a personalized experience is templated, tokenized even. But offering a personal experience is tailored, and that's what customers expect. 

"AI will take your job... and give you one that's better."
~ Dharmesh Shah

When it comes to teams that haven't begun to utilize AI — the overwhelming reason is the fear of being replaced, but AI is not an applicant or an expert by any means. It is a tool to be used to make your job easier. 

"Negative customer feedback is a superpower."
~ Brooke B. Sellas

Negative customer feedback serves as a superpower for businesses because it possesses the potential to drive significant positive change. Unlike positive feedback, which can boost morale and confirm that things are going well, negative feedback acts as a catalyst for improvement.

"The concept of bad leads is bullshit."
~ Dustin Brackett

There is no such thing as a bad lead, only a lead that we have not taken the time to nurture, educate, and build a relationship with. Every lead, regardless of their initial quality or readiness to buy, has the potential to become a valuable customer. It all depends on the customer journey we lead them on before sending them to sales.

"No one believes in your dream more than you do. Every day, wake up and do something to move your dream forward."
~ Reese Witherspoon

Whether you attended the conference in person or followed along virtually, we hope you've taken away the inspiration and new way of thinking we all took away from INBOUND. Keep the momentum going, continue to engage with the incredible INBOUND community, and let's keep pushing the boundaries of marketing together. The journey has just begun.

New call-to-action

inbound23

Latest Blog Posts

How Digital Marketing Agencies Can Thrive in the Age of AI
Jun 19, 2024

Digital Marketing Agencies and AI: How Can They Work Together?

Jill Schneider
Digital Marketing, AI

Author David De Cremer and Chess Grandmaster Garry Kasparov answered the following question in a Harvard Business Review article: Will smart machines replace human workers? Their answer was, "Probably not. People and AI both bring different...

How To Generate A Blog Post Utilizing AI In 10 Minutes Or Less
Jun 17, 2024

How To Generate A Blog Post Utilizing AI In 10 Minutes Or Less

Desiree Landa
Content Marketing, How to Use HubSpot, AI

I stumbled upon a YouTube video claiming that writing a blog post using AI in just 10 minutes was achievable. Being a digital marketer and content writer myself, this intrigued me. However, after watching the video, I was far from impressed. The...

How to Build an AI Chatbot for Your Website that People Will Love
Jun 3, 2024

How to Build an AI Chatbot for Your Website that People Will Love

Evan Burns
HubSpot, Chatbot

You know that feeling when you land on a website and can't find what you're looking for? Maybe the navigation is confusing, or you just can't get a straight answer to your question. It's frustrating, right? That's where chatbots come in. These smart...

HIVE Hexagon
HIVE Hexagon
HIVE Hexagon
HIVE Hexagon
HIVE Hexagon
HIVE Hexagon